Highest Quality. Best Strategies. Most Experience.
Jeff Spelman joins Point-to-Point Marketing in the role of Database Administrator. Jeff’s intelligence, high integrity, and background will benefit all of us. JeffRead More
- All listeners are not equal. Survey-friendly listeners are "information seekers".
- Focus on survey-friendly households and give them something with which they can spend time, satisfying their interest for information.
- Reinforce the reasons that your primary users listen to you, and grow recognition for those values with others for more listening occasions.
- Increase Average Daily Cume and you improve your possibility for bigger Average Quarter Hours.